Google Analytics*

Google Analytics is essential for any website, offering insights into user behavior, traffic sources, and site performance. It helps you understand visitor interactions, popular pages, and areas for improvement. This data-driven approach optimizes user experience, engagement, and conversions, while being free and customizable.

Google Analytics Screenshot

Dashboard

Get fast answers to questions about your Analytics data on the detailed dashboard.

Reporting

Reports can be viewed in real-time or emailed regularly to specified users.

Website Statistics

Learn information about your website users including unique visitors, time spent on site, browser usage, and pages visited.

Simple Installation

Simply copy and paste a snippet of code into your website header to start tracking.

Integration with Other Tools

Integrate with other Google services like Google Ads and Search Console, as well as third-party tools, to get a comprehensive view of your marketing efforts.

*FIS is not affiliated with Google or any Google services.

Get a complete understanding of your customers across devices and platforms with Google Analytics.

Google Integration

Have more than one tracking tag?

For sites with multiple website tracking tags, your website will also support Google Tag Manager.

Google Tag Manager*

Google Tag Manager is a tool that helps you easily add and manage tracking codes on your website without needing to change the website’s code. It makes it simpler to track user behavior and gather data for marketing and analytics.

Learn More

*FIS is not affiliated with Google or any Google services.

FIS Splat

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